Market Share by Top Websites

1 Smowtion is leading in The Entire Web.

2 DoubleClick Spotlight is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 DoubleClick Spotlight has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Travel and 104 other categories.

2 Smowtion is leading in Arts & Entertainment, People & Society, News & Media, Internet & Telecom and 98 other categories.

Geography

1 Smowtion is leading in most countries, including Spain, Argentina, Mexico, India and 103 other countries.

2 DoubleClick Spotlight is leading in United States, Poland, South Africa, China and 66 other countries.