1
DoubleClick Spotlight is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, Technorati Media is clearly lagging behind, losing to DoubleClick Spotlight in all segments.
1
Technorati Media has better usage coverage in more websites categories. Including Science & Education, Arts & Entertainment, Community & Society, Computers Electronics & Technology and 19 other categories.
2
DoubleClick Spotlight is leading in Vehicles.
1
Technorati Media is leading in most countries, including United States, United Kingdom, France, Italy and 151 other countries.
2
DoubleClick Spotlight is leading in Bulgaria, Cuba, Bermuda, Botswana and one other country.