Market Share by Top Websites

1 DoubleClick Spotlight is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Yodle is clearly lagging behind, losing to DoubleClick Spotlight in all segments.

Websites Categories

1 DoubleClick Spotlight has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Travel and 178 other categories.

2 Yodle is leading in Construction & Maintenance, Dentistry, Law, Alternative & Natural Medicine and 6 other categories.

Geography

1 DoubleClick Spotlight is leading in most countries, including United States, United Kingdom, Germany, Canada and 126 other countries.

2 Yodle is leading in Pakistan, Bangladesh, Cambodia, Gambia, The and 3 other countries.