Market Share by Top Websites

1 YuMe is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, DoubleClick Spotlight is still behind YuMe in all market share segments.

Websites Categories

1 YuMe has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Sports and 106 other categories.

2 DoubleClick Spotlight is leading in Autos & Vehicles, Car Buying, Business & Industry, Travel and 92 other categories.

Geography

1 YuMe is leading in most countries, including France, Spain, Mexico, Argentina and 119 other countries.

2 DoubleClick Spotlight is leading in United States, Canada, Germany, Australia and 45 other countries.