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YuMe is leading in The Entire Web.
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DoubleClick Spotlight is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
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YuMe has better usage coverage in more websites categories. Including Arts & Entertainment, Computers Electronics & Technology, Food & Drink, Science & Education and 19 other categories.
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DoubleClick Spotlight is leading in Heavy Industry & Engineering.
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DoubleClick Spotlight is leading in most countries, including United States, Canada, United Kingdom, Brazil and 69 other countries.
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YuMe is leading in France, Spain, Taiwan, Japan and 59 other countries.