Market Share by Top Websites

1 DoubleClick is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, PopAds is still behind DoubleClick in all market share segments.

Websites Categories

1 DoubleClick has better usage coverage in more websites categories. Including Business & Industry, Shopping, Internet & Telecom, Arts & Entertainment and 229 other categories.

2 PopAds is leading in Adult, Games, Movies, Video Games and 6 other categories.

Geography

1 DoubleClick is leading in most countries, including United States, Russia, Japan, Poland and 197 other countries.

2 PopAds is leading in Indonesia, Mongolia, Cambodia, Myanmar and 2 other countries.