Market Share by Top Websites

1 DoubleClick is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Technorati Media is clearly lagging behind, losing to DoubleClick in all segments.

Websites Categories

1 DoubleClick has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, Internet & Telecom and 222 other categories.

2 Technorati Media is leading in People & Society, Religion & Spirituality, Adult, Technology News and 16 other categories.

Geography

1 DoubleClick is leading in most countries, including United States, Russia, Japan, Poland and 204 other countries.

2 Technorati Media is leading in Algeria, Iran, Iraq, Libya and 2 other countries.