Market Share by Top Websites

1 GroupM Server is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Double.net is clearly lagging behind, losing to GroupM Server in all segments.

Websites Categories

1 Double.net has better usage coverage in more websites categories. Including Business & Industry, People & Society, Arts & Entertainment, Internet & Telecom and 78 other categories.

2 GroupM Server is leading in Autos & Vehicles, Movies, Games, TV & Video and 21 other categories.

Geography

1 GroupM Server is leading in most countries, including Poland, Germany, Denmark, Spain and 27 other countries.

2 Double.net is leading in Sweden, Finland, Norway, Malta and 8 other countries.