Market Share by Top Websites

1 Improve Digital is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, is clearly lagging behind, losing to Improve Digital in all segments.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, News & Media, People & Society and 122 other categories.

2 is leading in Science, Social Sciences, Marketing & Advertising, Gambling and 26 other categories.


1 Improve Digital is leading in most countries, including Sweden, Montenegro, Italy, Netherlands and 86 other countries.

2 is leading in Niue, Malta, Cocos Islands, Tokelau and 3 other countries.