Market Share by Top Websites

1 Integral Ad Science is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, is clearly lagging behind, losing to Integral Ad Science in all segments.

Websites Categories

1 Integral Ad Science has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Sports, Computer & Electronics and 99 other categories.

2 is leading in Business & Industry, People & Society, Internet & Telecom, Science and 33 other categories.


1 Integral Ad Science is leading in most countries, including United States, Germany, United Kingdom, Spain and 79 other countries.

2 is leading in Sweden, Malta, Finland and Uganda.