Market Share by Top Websites

1 is leading in Top 1M Sites and The Entire Web.

2 Kitara Media is leading in Top 100K Sites.

Websites Categories

1 has better usage coverage in more websites categories. Including Business & Industry, People & Society, Arts & Entertainment, Internet & Telecom and 85 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, Software, Tourism and 15 other categories.


1 is leading in most countries, including Sweden, Malta, Germany, Netherlands and 14 other countries.

2 Kitara Media is leading in United States, Canada, Turkey, Romania and 13 other countries.