Market Share by Top Websites

1 PointRoll is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, is clearly lagging behind, losing to PointRoll in all segments.

Websites Categories

1 PointRoll has better usage coverage in more websites categories. Including People & Society, News & Media, Health, Autos & Vehicles and 71 other categories.

2 is leading in Business & Industry, Arts & Entertainment, Internet & Telecom, Science and 50 other categories.


1 PointRoll is leading in most countries, including United States, Canada, India, Germany and 33 other countries.

2 is leading in Sweden, United Kingdom, Malta, Turkey and 6 other countries.