Market Share by Top Websites

1 PointRoll is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, is clearly lagging behind, losing to PointRoll in all segments.

Websites Categories

1 PointRoll has better usage coverage in more websites categories. Including People & Society, Health, News & Media, Travel and 46 other categories.

2 is leading in Business & Industry, Social Sciences, Science, Arts & Entertainment and 27 other categories.


1 PointRoll is leading in most countries, including United States, Canada, Germany, India and 30 other countries.

2 is leading in Sweden, Norway, Niue, Thailand and 10 other countries.