Market Share by Top Websites

1 Improve Digital is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, DoublePimp is clearly lagging behind, losing to Improve Digital in all segments.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Business & Industry and 114 other categories.

2 DoublePimp is leading in Adult, Relationships & Dating, Gay, Lesbian, & Bisexual, Beauty & Fitness and 14 other categories.

Geography

1 Improve Digital is leading in most countries, including Netherlands, Norway, Sweden, Italy and 39 other countries.

2 DoublePimp is leading in United States, Russia, India, Turkey and 29 other countries.