Market Share by Top Websites

1 etracker is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 DoubleVerify is leading in Top 10K Sites.

Websites Categories

1 etracker has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, Marketing & Advertising and 216 other categories.

2 DoubleVerify is leading in Technology News, Computer Security, Sports News, Baseball and 2 other categories.

Geography

1 etracker is leading in most countries, including Germany, Austria, Spain, United Kingdom and 155 other countries.

2 DoubleVerify is leading in United States, Philippines, Taiwan, Iceland and 8 other countries.