Market Share by Top Websites

1 etracker is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 DoubleVerify is leading in Top 10K Sites.

Websites Categories

1 etracker has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, Marketing & Advertising and 192 other categories.

2 DoubleVerify is leading in Sports, Soccer, Volleyball, Baseball and 14 other categories.

Geography

1 DoubleVerify is leading in most countries, including United States, Russia, Brazil, United Kingdom and 76 other countries.

2 etracker is leading in Germany, Italy, Austria, Spain and 75 other countries.