Market Share by Top Websites

1 DoubleVerify is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Footprint is clearly lagging behind, losing to DoubleVerify in all segments.

Websites Categories

1 Footprint has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Internet & Telecom and 101 other categories.

2 DoubleVerify is leading in News & Media, Computer & Electronics, Software, Technology News and 35 other categories.

Geography

1 DoubleVerify is leading in most countries, including United States, Great Britain, Brazil, Russia and 93 other countries.

2 Footprint is leading in India, United Arab Emirates, South Korea, Ghana and 13 other countries.