Market Share by Top Websites

1 DoubleVerify is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, FredHopper is clearly lagging behind, losing to DoubleVerify in all segments.

Websites Categories

1 DoubleVerify has better usage coverage in more websites categories. Including Sports, Soccer, News & Media, Arts & Entertainment and 101 other categories.

2 FredHopper is leading in Shopping, Home & Garden, Clothing, Adult and 10 other categories.

Geography

1 DoubleVerify is leading in most countries, including United States, Russia, Brazil, United Kingdom and 135 other countries.

2 FredHopper is leading in Luxembourg and Kenya.