DoubleVerify provides online media verification and campaign effectiveness solutions for brand marketers, agencies, advertising networks, demand side platforms, exchanges and digital publishers looking to ensure quality advertising environm...
Google analytics for ECommerce, enables the measurement of user interactions with products on ecommerce websites across the user's shopping experience, including: product impressions, product clicks, viewing product details, adding a produc...
Google Analytics Enhanced Ecommerce is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
In terms of market share, DoubleVerify is clearly lagging behind, losing to Google Analytics Enhanced Ecommerce in all segments.
Google Analytics Enhanced Ecommerce has better usage coverage in more websites categories. Including Shopping, Business & Industry, Arts & Entertainment, Clothing and 213 other categories.
DoubleVerify is leading in Technology News, Computer Security, Sports News, Mens Health and 2 other categories.
Google Analytics Enhanced Ecommerce is leading in most countries, including Russia, France, Poland, Spain and 175 other countries.
DoubleVerify is leading in United States, Virgin Islands, U.s., Guam, Ethiopia and one other country.