Market Share by Top Websites

1 DoubleVerify is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, HitsLink is clearly lagging behind, losing to DoubleVerify in all segments.

Websites Categories

1 HitsLink has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, People & Society and 18 other categories.

2 DoubleVerify is leading in Sports, News & Media and Games.

Geography

1 DoubleVerify is leading in most countries, including United States, Russia, Canada, Germany and 101 other countries.

2 HitsLink is leading in India, Pakistan, Bangladesh, Serbia and 32 other countries.