Market Share by Top Websites

1 HitsLink is leading in Top 1M Sites and The Entire Web.

2 DoubleVerify is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 HitsLink has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, Industrial Goods & Services and 183 other categories.

2 DoubleVerify is leading in News & Media, Software, Technology News, Computer Security and 8 other categories.

Geography

1 HitsLink is leading in most countries, including United States, United Kingdom, Canada, India and 89 other countries.

2 DoubleVerify is leading in Brazil, Israel, Chile, Slovenia and 6 other countries.