Market Share by Top Websites

1 DoubleVerify is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, HitsLink is clearly lagging behind, losing to DoubleVerify in all segments.

Websites Categories

1 HitsLink has better usage coverage in more websites categories. Including Business & Industry, Shopping, Industrial Goods & Services, Arts & Entertainment and 160 other categories.

2 DoubleVerify is leading in News & Media, Technology News, TV & Video, Video Games and 13 other categories.

Geography

1 DoubleVerify is leading in most countries, including United States, Russia, Brazil, United Kingdom and 89 other countries.

2 HitsLink is leading in Canada, India, China, Pakistan and 32 other countries.