Market Share by Top Websites

1 iGoDigital is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, DoubleVerify is clearly lagging behind, losing to iGoDigital in all segments.

Websites Categories

1 iGoDigital has better usage coverage in more websites categories. Including Shopping, Business & Industry, Clothing, Career & Education and 103 other categories.

2 DoubleVerify is leading in Computer & Electronics, News & Media, Software, Technology News and 41 other categories.

Geography

1 iGoDigital is leading in most countries, including United States, Australia, Canada, United Kingdom and 44 other countries.

2 DoubleVerify is leading in India, Israel, Chile, Slovenia and 13 other countries.