Market Share by Top Websites

1 DoubleVerify is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, IndexTools is clearly lagging behind, losing to DoubleVerify in all segments.

Websites Categories

1 IndexTools has better usage coverage in more websites categories. Including Business & Industry, Shopping, Internet & Telecom, Travel and 53 other categories.

2 DoubleVerify is leading in News & Media, Computer & Electronics, Arts & Entertainment, Technology News and 44 other categories.


1 DoubleVerify is leading in most countries, including United States, United Kingdom, Brazil, Russia and 83 other countries.

2 IndexTools is leading in China, Iceland, Morocco, Democratic Republic Of The Congo and 3 other countries.