1
Insider is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
2
In terms of market share, DoubleVerify is clearly lagging behind, losing to Insider in all segments.
1
Insider has better usage coverage in more websites categories. Including Lifestyle, E-commerce & Shopping, Computers Electronics & Technology, Travel & Tourism and 11 other categories.
2
DoubleVerify is leading in Arts & Entertainment, Games, Sports, Reference Materials and 5 other categories.
1
Insider is leading in most countries, including Turkey, Brazil, Taiwan, Australia and 65 other countries.
2
DoubleVerify is leading in United States, Germany, United Kingdom, Canada and 36 other countries.