Market Share by Top Websites

1 .io is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, DoubleVerify is clearly lagging behind, losing to .io in all segments.

Websites Categories

1 .io has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, People & Society and 124 other categories.

2 DoubleVerify is leading in Computer & Electronics, Software, Technology News, Computer Security and 14 other categories.

Geography

1 .io is leading in most countries, including Russia, Ukraine, Nigeria, Kazakhstan and 92 other countries.

2 DoubleVerify is leading in United States, Canada, Mexico, Japan and 13 other countries.