Market Share by Top Websites

1 Omniture is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, DoubleVerify is still behind Omniture in all market share segments.

Websites Categories

1 Omniture has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Car Buying, Shopping and 226 other categories.

2 DoubleVerify is leading in College & University Press.

Geography

1 Omniture is leading in most countries, including United States, Italy, Japan, United Kingdom and 197 other countries.

2 DoubleVerify is leading in Tajikistan.