Market Share by Top Websites

1 DoubleVerify is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Open Web Analytics is clearly lagging behind, losing to DoubleVerify in all segments.

Websites Categories

1 DoubleVerify has better usage coverage in more websites categories. Including News & Media, Sports, Arts & Entertainment, Computer & Electronics and 70 other categories.

2 Open Web Analytics is leading in Business & Industry, Shopping, Travel, Movies and 30 other categories.

Geography

1 DoubleVerify is leading in most countries, including United States, Russia, Brazil, United Kingdom and 104 other countries.

2 Open Web Analytics is leading in Austria, Morocco, Côte D'ivoire, Kenya and 19 other countries.