Market Share by Top Websites

1 TNS is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, DoubleVerify is clearly lagging behind, losing to TNS in all segments.

Websites Categories

1 TNS has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Internet & Telecom and 207 other categories.

2 DoubleVerify is leading in Computer Security, Coupons and Education & Resources.


1 TNS is leading in most countries, including Russia, Norway, Montenegro, Ukraine and 151 other countries.

2 DoubleVerify is leading in United States, Brazil, Taiwan, Albania and 9 other countries.