Market Share by Top Websites

1 DoubleVerify is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, WOW Analytics is clearly lagging behind, losing to DoubleVerify in all segments.

Websites Categories

1 DoubleVerify has better usage coverage in more websites categories. Including Sports, News & Media, Arts & Entertainment, People & Society and 14 other categories.

2 WOW Analytics is leading in Business & Industry, Computer & Electronics, Internet & Telecom, Finance and 2 other categories.

Geography

1 DoubleVerify is leading in most countries, including United States, Russia, Canada, Germany and 116 other countries.

2 WOW Analytics is leading in United Kingdom, Jordan, Jersey, Kenya and 6 other countries.