Market Share by Top Websites

1 DoubleVerify is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, WOW Analytics is still behind DoubleVerify in all market share segments.

Websites Categories

1 WOW Analytics has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Marketing & Advertising, Shopping and 64 other categories.

2 DoubleVerify is leading in News & Media, Computer & Electronics, Software, Technology News and 57 other categories.


1 DoubleVerify is leading in most countries, including United States, Brazil, Russia, Germany and 88 other countries.

2 WOW Analytics is leading in United Kingdom, Tuvalu, Saudi Arabia, Kenya and 13 other countries.