Market Share by Top Websites

1 DoubleVerify is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, WOW Analytics is clearly lagging behind, losing to DoubleVerify in all segments.

Websites Categories

1 WOW Analytics has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Internet & Telecom, Software and 59 other categories.

2 DoubleVerify is leading in News & Media, Sports, Arts & Entertainment, Health and 46 other categories.

Geography

1 DoubleVerify is leading in most countries, including United States, Russia, Brazil, Germany and 105 other countries.

2 WOW Analytics is leading in United Kingdom, Jersey, Cyprus, Sri Lanka and 16 other countries.