DSMM Advantage is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
DSMM Advantage has better usage coverage in more websites categories. Including Business & Industry, Shopping, Finance, Internet & Telecom and 42 other categories.
Exceptional is leading in Arts & Entertainment, Music & Audio and Tourism.
DSMM Advantage is leading in most countries, including United States, Canada, United Kingdom, Viet Nam and 10 other countries.
Exceptional is leading in Brazil, Turkey, India, Finland and one other country.