Market Share by Top Websites

1 Next Performance is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, DSMM Advantage is clearly lagging behind, losing to Next Performance in all segments.

Websites Categories

1 Next Performance has better usage coverage in more websites categories. Including Shopping, Business & Industry, Clothing, Travel and 75 other categories.

2 DSMM Advantage is leading in Internet & Telecom, Marketing & Advertising, Finance, Career & Education and 21 other categories.

Geography

1 Next Performance is leading in most countries, including France, Brazil, United Kingdom, Spain and 41 other countries.

2 DSMM Advantage is leading in United States, India, Finland, Libya and one other country.