DSMM Advantage is leading in Top 100K Sites and Top 1M Sites.
DSMM Advantage has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Internet & Telecom and 48 other categories.
Nextag ROI Optimizer is leading in Industrial Goods & Services, Religion & Spirituality, Clothing, Sports and 8 other categories.
DSMM Advantage is leading in most countries, including United States, Canada, United Kingdom, Mexico and 8 other countries.
Nextag ROI Optimizer is leading in Germany, France, Japan, Hungary and 4 other countries.