DSMM Advantage is leading in Top 100K Sites and Top 1M Sites.
DSMM Advantage has better usage coverage in more websites categories. Including Business & Industry, Shopping, Finance, Marketing & Advertising and 44 other categories.
PredictiveIntent is leading in Jobs & Employment.
PredictiveIntent is leading in most countries, including Italy, Mexico, Portugal, Chile and 7 other countries.
DSMM Advantage is leading in United States, United Kingdom, Canada, India and 5 other countries.