Market Share by Top Websites

1 WhosOn is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, DSMM Advantage is clearly lagging behind, losing to WhosOn in all segments.

Websites Categories

1 WhosOn has better usage coverage in more websites categories. Including Business & Industry, Shopping, Computer & Electronics, Travel and 127 other categories.

2 DSMM Advantage is leading in Universities & Colleges, Alternative & Natural Medicine, Search Engine, Chats & Forums and 5 other categories.


1 WhosOn is leading in most countries, including United Kingdom, United States, Germany, India and 63 other countries.

2 DSMM Advantage is leading in Japan, Puerto Rico and Latvia.