Market Share by Top Websites

1 xplosion is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, DSMM Advantage is clearly lagging behind, losing to xplosion in all segments.

Websites Categories

1 DSMM Advantage has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Health, Marketing & Advertising and 41 other categories.

2 xplosion is leading in Shopping, Clothing, Sports, Arts & Entertainment and 29 other categories.


1 xplosion is leading in most countries, including Germany, Austria, Switzerland, Russia and 8 other countries.

2 DSMM Advantage is leading in United States, Canada, Greece, Japan and 6 other countries.