Market Share by Top Websites

1 mParticle is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, DuraSite is clearly lagging behind, losing to mParticle in all segments.

Websites Categories

1 DuraSite has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Adult, Music & Audio and 32 other categories.

2 mParticle is leading in News & Media, Newspapers, Shopping, TV & Video and 19 other categories.


1 DuraSite is leading in most countries, including Japan, Taiwan, Tuvalu, South Korea and 14 other countries.

2 mParticle is leading in United States, Canada, France, Brazil and 10 other countries.