DynamicYield is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
DynamicYield has better usage coverage in more websites categories. Including News & Media, Shopping, Gambling, Arts & Entertainment and 66 other categories.
mParticle is leading in Collecting, Banking, Mobile Developers and Recreation & Hobbies.
DynamicYield is leading in most countries, including United Kingdom, Israel, United States, Russia and 48 other countries.
mParticle is leading in India.