Market Share by Top Websites

1 e-planning is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to e-planning in all segments.

Websites Categories

1 e-planning has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, People & Society, Business & Industry and 72 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, Games, Video Games and 11 other categories.


1 e-planning is leading in most countries, including Argentina, Mexico, Peru, Colombia and 30 other countries.

2 Kitara Media is leading in United States, Canada, Pakistan, Switzerland and 9 other countries.