Market Share by Top Websites

1 ExactTarget is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, eADV is still behind ExactTarget in all market share segments.

Websites Categories

1 ExactTarget has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Email and 148 other categories.

2 eADV is leading in People & Society, Arts & Entertainment, News & Media, Music & Audio and 26 other categories.

Geography

1 ExactTarget is leading in most countries, including United States, Australia, United Kingdom, Brazil and 93 other countries.

2 eADV is leading in Italy, Guatemala, Croatia and Mauritius.