Market Share by Top Websites

1 OMG is leading in Top 100K Sites.

2 In terms of market share, eADV is clearly lagging behind, losing to OMG in all segments.

Websites Categories

1 eADV has better usage coverage in more websites categories. Including Arts & Entertainment, Computers Electronics & Technology, News & Media, Sports and 11 other categories.

2 OMG is leading in Finance, Lifestyle, Travel & Tourism, E-commerce & Shopping and 4 other categories.

Geography

1 OMG is leading in most countries, including India, United States, United Kingdom, Brazil and 15 other countries.

2 eADV is leading in Italy, Netherlands, Romania, Argentina and 9 other countries.