Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, eADV is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 eADV has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Business & Industry and 78 other categories.

2 TripleLift is leading in Food & Drink, Cooking & Recipes, Shopping, Career & Education and 43 other categories.


1 TripleLift is leading in most countries, including United States, United Kingdom, Canada, India and 20 other countries.

2 eADV is leading in Italy, Germany, Switzerland, France and 19 other countries.