Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, eADV is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 eADV has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 77 other categories.

2 TripleLift is leading in Food & Drink, Cooking & Recipes, Shopping, Home & Garden and 57 other categories.

Geography

1 TripleLift is leading in most countries, including United States, United Kingdom, Canada, Russia and 34 other countries.

2 eADV is leading in Italy, Romania, Switzerland, Viet Nam and 6 other countries.