Market Share by Top Websites

1 TailTarget is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, EasyDMP is clearly lagging behind, losing to TailTarget in all segments.

Websites Categories

1 TailTarget has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Computers Electronics & Technology, Sports and 19 other categories.

2 EasyDMP is leading in Home & Garden.

Geography

1 TailTarget is leading in most countries, including Brazil, Mexico, Italy, Spain and 60 other countries.

2 EasyDMP is leading in France, Russia, Ukraine, Germany and 11 other countries.