Market Share by Top Websites

1 TailTarget is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, EasyDMP is clearly lagging behind, losing to TailTarget in all segments.

Websites Categories

1 TailTarget has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Computers Electronics & Technology, Science & Education and 17 other categories.

2 EasyDMP is leading in Travel & Tourism, Home & Garden and Reference Materials.


1 EasyDMP is leading in most countries, including France, United States, Malaysia, Estonia and 47 other countries.

2 TailTarget is leading in Brazil, Mexico, Argentina, Portugal and 21 other countries.