In terms of market share, Echo is clearly lagging behind, losing to Transpose in all segments.
Echo has better usage coverage in more websites categories. Including Arts & Entertainment, Finance, Adult, Science and 12 other categories.
Transpose is leading in Career & Education, Universities & Colleges, Computer & Electronics, Internet & Telecom and 10 other categories.
Transpose is leading in most countries, including Russia, India, United Kingdom, China and 3 other countries.
Echo is leading in United States, Turkey and Austria.