EClick is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Federated Media has better usage coverage in more websites categories. Including People & Society, Food & Drink, Cooking & Recipes, Arts & Entertainment and 78 other categories.
EClick is leading in Shopping, Business & Industry, Health, Consumer Electronics and 61 other categories.
Federated Media is leading in most countries, including United States, India, Canada, United Kingdom and 44 other countries.
EClick is leading in Russia, Viet Nam, Korea Republic, China and 36 other countries.