1
Unica is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
2
In terms of market share, Econda is clearly lagging behind, losing to Unica in all segments.
1
Unica has better usage coverage in more websites categories. Including Science & Education, Finance, Health, Computers Electronics & Technology and 14 other categories.
2
Econda is leading in Sports, E-commerce & Shopping, Lifestyle, Food & Drink and one other category.
1
Unica is leading in most countries, including United States, United Kingdom, Japan, Canada and 44 other countries.
2
Econda is leading in Germany, Switzerland, Austria, Russia and 12 other countries.