Market Share by Top Websites

1 Gemius is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Effective Measure is still behind Gemius in all market share segments.

Websites Categories

1 Gemius has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Business & Industry and 224 other categories.

2 Effective Measure is leading in Technology News, Football, Rugby and Crime & Prosecution.


1 Gemius is leading in most countries, including Poland, Hungary, Czech Republic, Turkey and 108 other countries.

2 Effective Measure is leading in Thailand, Indonesia, South Africa, Malaysia and 46 other countries.