Market Share by Top Websites

1 Effective Measure is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, HitsLink is clearly lagging behind, losing to Effective Measure in all segments.

Websites Categories

1 HitsLink has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Travel and 11 other categories.

2 Effective Measure is leading in People & Society, News & Media, Arts & Entertainment, Internet & Telecom and 5 other categories.

Geography

1 Effective Measure is leading in most countries, including Indonesia, South Africa, Malaysia, Egypt and 77 other countries.

2 HitsLink is leading in United States, United Kingdom, Canada, Russia and 45 other countries.