Market Share by Top Websites

1 Effective Measure is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, HitSniffer is clearly lagging behind, losing to Effective Measure in all segments.

Websites Categories

1 Effective Measure has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Business & Industry and 119 other categories.

2 HitSniffer is leading in Construction & Maintenance, Business Services, Pets & Animals, Fishing and 30 other categories.

Geography

1 Effective Measure is leading in most countries, including Indonesia, South Africa, Malaysia, Thailand and 108 other countries.

2 HitSniffer is leading in Norway, Slovakia, Macedonia, Costa Rica and 8 other countries.