Market Share by Top Websites

1 IO Technologies is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Effective Measure is clearly lagging behind, losing to IO Technologies in all segments.

Websites Categories

1 IO Technologies has better usage coverage in more websites categories. Including Business & Industry, Shopping, Internet & Telecom, Marketing & Advertising and 84 other categories.

2 Effective Measure is leading in People & Society, News & Media, Arts & Entertainment, Religion & Spirituality and 70 other categories.

Geography

1 IO Technologies is leading in most countries, including Taiwan, Russia, Ukraine, Belarus and 76 other countries.

2 Effective Measure is leading in Indonesia, South Africa, Malaysia, Thailand and 66 other countries.