Market Share by Top Websites

1 IO Technologies is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Effective Measure is clearly lagging behind, losing to IO Technologies in all segments.

Websites Categories

1 IO Technologies has better usage coverage in more websites categories. Including News & Media, Business & Industry, Shopping, Internet & Telecom and 12 other categories.

2 Effective Measure is leading in People & Society, Arts & Entertainment, Sports, Career & Education and 4 other categories.

Geography

1 IO Technologies is leading in most countries, including Russia, Ukraine, Belarus, Kazakhstan and 79 other countries.

2 Effective Measure is leading in Indonesia, South Africa, Malaysia, Egypt and 54 other countries.