Market Share by Top Websites

1 Effective Measure is leading in The Entire Web.

2 Kenshoo is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Kenshoo has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Shopping, Car Buying and 129 other categories.

2 Effective Measure is leading in People & Society, News & Media, Arts & Entertainment, Religion & Spirituality and 47 other categories.

Geography

1 Effective Measure is leading in most countries, including Indonesia, South Africa, Malaysia, Thailand and 75 other countries.

2 Kenshoo is leading in United States, United Kingdom, Brazil, Canada and 62 other countries.