Market Share by Top Websites

1 Effective Measure is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, LeadFormix is clearly lagging behind, losing to Effective Measure in all segments.

Websites Categories

1 Effective Measure has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Business & Industry and 145 other categories.

2 LeadFormix is leading in Business Services, Industrial Goods & Services, Construction & Maintenance, Computer Security and 13 other categories.


1 Effective Measure is leading in most countries, including Singapore, Indonesia, South Africa, Malaysia and 131 other countries.

2 LeadFormix is leading in United States, Mongolia, Croatia, Costa Rica and 7 other countries.