1
Effective Measure is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, Loop11 is clearly lagging behind, losing to Effective Measure in all segments.
1
Effective Measure has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Computers Electronics & Technology, Community & Society and 19 other categories.
2
Loop11 is leading in Law & Government.
1
Effective Measure is leading in most countries, including South Africa, India, United States, Saudi Arabia and 69 other countries.
2
Loop11 is leading in Australia, Switzerland, Canada, Ireland and one other country.