Market Share by Top Websites

1 Effective Measure is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Meetrics is clearly lagging behind, losing to Effective Measure in all segments.

Websites Categories

1 Effective Measure has better usage coverage in more websites categories. Including People & Society, News & Media, Business & Industry, Arts & Entertainment and 146 other categories.

2 Meetrics is leading in Pets, Pets & Animals, Home Improvement, Weight Loss and 2 other categories.

Geography

1 Effective Measure is leading in most countries, including Indonesia, Thailand, South Africa, Malaysia and 112 other countries.

2 Meetrics is leading in Germany, Poland, Austria, Honduras and 2 other countries.