Market Share by Top Websites

1 Effective Measure is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, MyStat is clearly lagging behind, losing to Effective Measure in all segments.

Websites Categories

1 Effective Measure has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Business & Industry and 107 other categories.

2 MyStat is leading in Adult, Shopping, Marketing & Advertising, Movies and 55 other categories.

Geography

1 Effective Measure is leading in most countries, including Indonesia, Thailand, South Africa, Malaysia and 111 other countries.

2 MyStat is leading in Hungary, Romania, Slovakia, Serbia and 6 other countries.